4 min read AI

Why LLMs are like a pub

Stop treating Generative AI like a divine Oracle. It isn’t. It’s a pub. A massive, deafeningly loud, almost infinite pub. If you walk into a pub...

6 min read AI Transformation

The AI Strategy Paradox

For any leader in a sector like publishing, the discourse around Artificial Intelligence presents a frustrating paradox. On one hand, major...