13 min read AI Transformation

The Disposable Masterpiece

Why everything I build with AI has an expiry date. The artefact is the vehicle; the understanding of your problem space is the asset that compounds.

Bayeux-tapestry-style triptych of medieval craft scenes. Left panel, ARTIFEX OPVS VETERVM CVSTODIT, shows a carpenter in a workshop guarding his old tools and finished work. Centre panel, MELIORA FERRAMENTA EXPECTANT, shows a robed figure holding a scroll and waiting by an idle forge and scales for better tools to arrive. Right panel, SCIENTIA MANET DVM FERRVM MVTATVR, shows blacksmiths hammering glowing iron at an anvil beside a roaring furnace, knowledge persisting while the iron is reforged. A decorative border of hourglasses, knives, hammers and tongs runs along the bottom.
7 min read AI Transformation

The Gutenberg Parallel

Gutenberg assembled existing components into a transformative tool. LLMs follow the same pattern - and the gatekeepers who built them may not benefit most.

Bayeux Tapestry-style triptych showing three scenes of the printing press era: a bishop blessing monks operating a printing press (ECCLESIA PRELA BENEDICIT), printed pages flying freely without an owner (SCRIPTA VOLANT SINE DOMINO), and figures debating outside a cathedral and castle as citizens read freely (QVI NVNC DOMINANTVR - Who are the masters now?)
6 min read AI Transformation

The AI Strategy Paradox

For any leader in a sector like publishing, the discourse around Artificial Intelligence presents a frustrating paradox. On one hand, major...